Digital Strategy Meets Executive Clarity
Explore expert insights, columns, podcast episodes, and research designed to help business leaders make smarter decisions and accelerate enterprise transformation.
Media Recognitions
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20 Ways Executives Ignore Leadership Challenges—And Why It’s Risky
From hybrid schedules and technology shifts to growing employee concerns around purpose, trust and well-being, workplace expectations are changing in myriad ways that directly affect how leaders operate. In response, some executive leaders are staying heads-down, focused on day-to-day demands,…
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15 Ways Professional Coaching Can Drive Revenue Growth And ROI
Professional coaching engagements can lead to more than just shifts in mindset; they can also create measurable financial results. By investing in coaching for their organizations, leaders can unlock leadership potential, improve team performance and discover new avenues for increasing…
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20 Traits That Make A Professional Stand Out For Promotion
Being good at your job can lead to a promotion, but it’s far from the only factor leaders consider before making that call. You also have to demonstrate qualities that inspire confidence, trust and long-term leadership potential. Those who rise…
Podcasts
From The Nav Thethi Show
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Unlocking User Experience Design: Strategies for Success
Are you curious about the world of User Experience Design? Do you want to unlock the secrets to creating successful digital experiences? Look no further! In this piece, I’ll dive deep into the world of UX design and explore strategies for achieving success in this…
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Navigating the Digital Customer Experience Landscape: Solutions for Common B2B Marketing Challenges
In today’s digital age, B2B marketers face unique challenges in delivering an exceptional customer experience. The task may seem daunting, from building effective digital strategies to enhancing personalization and optimizing website user experience. However, overcoming these obstacles and creating a successful B2B marketing campaign is…
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What are the common questions that businesses should know the answers to before developing a web strategy?
How can web optimization improve user experience on a website or app? What are some standard personalization techniques used in web design and marketing? How important is considering mobile optimization when designing a website or app? Mobile optimization is critical when designing a website or…
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Driving Customer Engagement With Inclusive Strategies in Digital Marketing
The idea of “diversity & inclusion” includes creating campaigns that represent the interests of varied people who interact with a brand. The Gist In today’s digital world, where customers have access to an ever-growing range of media, it is essential to ensure your marketing campaign…
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How to define a web strategy for your brand?
Here are some common website strategies and goals that you can pursue: Increase Website Traffic: Improve User Experience: Generate Leads: Enhance Conversion Rates: Build Brand Awareness: Support Customer Service: Optimize Mobile Experience: These strategies and goals should be tailored to the specific needs and objectives…
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How leading brands deliver value in the VUCA market
“96% Of Customers Will Leave You for Bad Customer Service.” — Forbes As leaders, we must understand how to stay focused and continue to deliver value to our customers through today’s volatile, uncertain, complex, and ambiguous (VUCA) market. Sticking to core vision and values is…
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Combine Your Sustainable Business Strategy with Customer and Employee Experiences
Technology contributes to environmental issues through e-waste, deforestation, toxic chemicals, heavy metals, and greenhouse gases. Both businesses and consumers have a role to play in promoting sustainability. Choosing companies that prioritize sustainability and providing feedback can encourage sustainable practices. Sustainability is increasingly important to businesses…
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Boost your “Digital” CX by bridging the gap between AI and EQ
The modern era of technology and computerisation has made us neglect the human intellect and emotions. AI is evolving – and seemingly unchecked. Its supporters highlight promising advancements in customer service, data processing, and decision-making. On the other hand, detractors are quick to point out…
