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What is Omnichannel?
Companies now face intense competition and a fast-paced corporate environment and need to have a comprehensive approach to reach customers across multiple channels. This is where omnichannel comes in. Omnichannel…
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What is Human Experience?
Human Experience refers to the sum total of all interactions, perceptions, and emotions that an individual goes through in their daily life. It encompasses everything from the physical environment and…
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How leading brands deliver value in the VUCA market
“96% Of Customers Will Leave You for Bad Customer Service.” — Forbes As leaders, we must understand how to stay focused and continue to deliver value to our customers through…
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Combine Your Sustainable Business Strategy with Customer and Employee Experiences
Technology contributes to environmental issues through e-waste, deforestation, toxic chemicals, heavy metals, and greenhouse gases. Both businesses and consumers have a role to play in promoting sustainability. Choosing companies that…
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Boost your “Digital” CX by bridging the gap between AI and EQ
The modern era of technology and computerisation has made us neglect the human intellect and emotions. AI is evolving – and seemingly unchecked. Its supporters highlight promising advancements in customer…
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Why Defining the Right Metrics Matters More Than Pushing for Predefined Metrics
Defining the right metrics is crucial to achieving success in any endeavor, be it personal or professional. In a study published by Harvard Business Review, that says, researchers found that companies…
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Your MarTech is Not What You Think
Any marketing plan’s overarching concept remains to expand customer participation at every touchpoint. Discovering the value of a consumer over time is a proven approach to achieving marketing success. In…
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Hit on Customers’ Dopamine to Create Digital Experience More Personalized
Better customer retention and higher levels of consumer engagement can be attributed to personalization. Businesses may take advantage of consumers’ increasing desire for one-of-a-kind experiences by first mastering the underlying…
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Featured in SiliconIndia Cover: A Recognition of Leadership and Global Contribution
In its February 2023 edition, SiliconIndia Magazine spotlighted influential leaders shaping industries across the globe, and it was an honor to be featured among professionals driving meaningful transformation. The issue highlighted individuals…
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Chosen as Top CX Influencer by CXM Community
CXMStars Top CX Influencer 2023 is an yearly contest conducted by CXM.co.uk to recognize and honor top 24 influencers and rank them by their activities, presence in community, and contributions…

