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How Data-Driven Decision-Making Powers Sustainable, Efficient, and Personalized Business – A Podcast Summary
Episode 6: Data-driven Decision Making | The Digital Maturity Blueprint Podcast with Jas & Nav In this episode, Jas and Nav dive deep into one of the most critical yet…
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Solving the Digital Maturity Puzzle: Common Challenges and How to Overcome Them
In today’s competitive landscape, many businesses understand the importance of achieving digital maturity, yet they often struggle with how to get there. On the other hand, some companies don’t even…
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What is SEO?
Search Engine Optimization (SEO) is the process of optimizing web pages and their content to be easily discovered by users searching for terms relevant to your website. The term refers…
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Why Defining the Right Metrics Matters More Than Pushing for Predefined Metrics
Defining the right metrics is crucial to achieving success in any endeavor, be it personal or professional. In a study published by Harvard Business Review, that says, researchers found that companies…
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Are pseudo metrics taking over and driving CX strategies?
Tying metrics to system strategy is a loophole in your organisational architecture. The perils of blindly using it can result not only in unaligned digital experiences, but also damage your…
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Silence of the Customer is louder than Voice of the Customer
Amid the growing dialogues about digital experience, your customer data has the power to make or break your business. But what happens when your customer goes silent on the data?…
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5 marketing take-aways from the success of Sidhu Moosewala
We recently lost a legendary singer, “Sidhu Moosewala“, who from a small village in Punjab, India, in merely 5 years became an international sensation. On May 29th, 2022, he was…