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Talk to Ads, Convert More: The Conversational AI Powerhouse
The emergence of conversational AI has revolutionized various industries, including digital advertising. With the power of natural language processing (NLP) and artificial intelligence (AI), these platforms have opened up new…
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AI Customer Experience Ushers in a New Era of Engagement
In the ever-evolving landscape of customer service, the integration of Artificial Intelligence (AI) has ushered in a groundbreaking shift. This advancement signifies a technological change and a fundamental transformation in…
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Fueling Customer Experience Programs with Generative AI
Businesses are increasingly prioritizing the enhancement of customer experience across different industries. As a result, companies are striving to deliver personalized, efficient, and hassle-free customer service that meets evolving customer…
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The Power of Perception: Building Your Personal Brand for Success
Building your personal brand is crucial in today’s competitive world. It’s about your skills and experiences and how others perceive you. Your personal brand is your reputation, your image, and…
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Unlocking User Experience Design: Strategies for Success
Are you curious about the world of User Experience Design? Do you want to unlock the secrets to creating successful digital experiences? Look no further! In this piece, I’ll dive…
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What is SEO?
Search Engine Optimization (SEO) is the process of optimizing web pages and their content to be easily discovered by users searching for terms relevant to your website. The term refers…
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What is MarTech?
MarTech (a.k.a. Marketing Technology) refers to the collection of tools used to improve marketing processes including customer acquisition, management, and engagement. In other words, the term “MarTech” is used to…
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Combine Your Sustainable Business Strategy with Customer and Employee Experiences
Technology contributes to environmental issues through e-waste, deforestation, toxic chemicals, heavy metals, and greenhouse gases. Both businesses and consumers have a role to play in promoting sustainability. Choosing companies that…
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Silence of the Customer is louder than Voice of the Customer
Amid the growing dialogues about digital experience, your customer data has the power to make or break your business. But what happens when your customer goes silent on the data?…
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Put Your Things Together for an Awesome Customer Experience
Great CX requires customer-centricity in business processes and a lot of great data-driven execution. “Customer Experience Is Today’s Business Benchmark,” as per Forbes. The art of crafting an awesome customer experience…

